OF INTERACTION
SCHOOL
To harmonize the long words in the logo, we balanced their lengths and used the letter Є dynamically to incorporate icons. The technical font reflects architectural aesthetics, while repeating elements like "ІЇ" resemble a double T-beam, referencing construction materials.
The visual identity combines the logo with imagery from past projects, such as 3D models, drawings of people building spaces, and photographs, communicating both the school’s essence and our practical expertise.
Goethe-Institut Ukraine
Kyiv / 2020